Deezer Says Daily Delivery of Fully AI Music Reaches More Than 50% for the First Time

For Aurelien Herault, Deezer's chief innovation officer, the flood of new music is a serious concern. With the company storing over 90,000 fully AI-generated tracks that reached a whopping 50% of new music uploads on its platform in June 2026, storage space has become an economic and ecological issue. Herault's words echo the sentiments of many music enthusiasts and industry insiders who question the validity of relying so heavily on AI-generated content.

Deezer's AI detection system has been tracking the influx of AI-generated content since January 2025, when it flagged that 10% of daily uploads were AI-generated. Fast forward to June 2026, and we see that fully AI-generated tracks have reached an unprecedented 50% of new music uploads. While this milestone marks a significant shift in the music industry's reliance on AI, it also raises questions about the value and authenticity of AI-generated music.

Deezer's own figures reveal that up to 85% of streams on fully AI tracks are fraudulent. This is a staggering statistic that highlights the potential for AI music to be used as a tool for streaming scams. The company's decision to remove AI tracks that are used in streaming fraud scams and those that haven't been streamed for six months or more is a welcome move, but it also raises questions about the long-term implications of AI-generated music.

Herault's comments about storage space being an economic and ecological issue are a telling insight into the challenges faced by music streaming services. With the sheer volume of new music being uploaded daily, it's no wonder that Deezer is rethinking its approach to content storage. But what does this mean for the music industry as a whole? Will we see a shift towards more curated playlists and less emphasis on algorithm-driven recommendations?

In a previous interview, Herault noted that the influx of new music every day is a serious topic for Deezer. The company's decision to remove content that is not listened to at all raises questions about the value of music in the digital age. Are we consuming music solely for the sake of novelty, or are we truly engaging with the art form? The rise of AI-generated music forces us to confront these questions head-on.

Deezer's proprietary AI detection system flags 100% AI-generated recordings from prolific models like Suno and Udio, but what about partially AI-generated songs? Does the distinction between fully and partially AI-generated tracks matter? The answer is far from clear, but what is certain is that the music industry will need to adapt to the changing landscape of AI-generated music.

As we look to the future, it's clear that AI-generated music will continue to play a significant role in shaping the music industry. But what does this mean for the artists, producers, and labels who rely on traditional music making? Will we see a shift towards more automated music production, or will the human touch continue to hold sway? The answer lies in the numbers: over 90,000 fully AI-generated tracks on Deezer's platform in June 2026. The writing is on the wall, and it's time to adapt.