Goalhanger becomes Britain’s fastest-growing.

Britain's Fastest-Growing Company: The Goalhanger Story

In a cramped corner of London's bustling podcasting scene, a quiet revolution is underway. Behind the success of popular series like The Rest Is.., lies a company that has defied the odds to become Britain's fastest-growing company, according to The Sunday Times 100 ranking. Goalhanger, a podcast producer employing over eighty people, has made headlines with its staggering £37.9 million (US $50.8 million) in sales in 2025, a 321% average annual growth in the last three years.

The Rest Is.. And the Power of Storytelling

For those who have devoured episodes of The Rest Is.., the name Goalhanger is synonymous with engaging storytelling and captivating audio experiences. The Rest Is Football, a spin-off of the original series, has just secured a deal to be available globally on Netflix for the World Cup, a move that further solidifies Goalhanger's position as a major player in the podcasting industry. Most podcasts on Netflix are limited to US-only audiences, making this achievement a notable milestone for Goalhanger and the podcasting community at large.

Measuring Success: The Alliance for Measurement in Podcasting

As the podcasting landscape continues to evolve, the Alliance for Measurement in Podcasting (AMP) has announced a cross-platform alternative to the traditional podcast download. The group's definition of a play for podcasts differs from the widely-supported IAB Podcast Measurement Guidelines and definitions from Apple Podcasts and YouTube, who are not part of the group. More information on this new measurement standard is expected to be revealed in mid-July, marking a significant development in the industry's efforts to accurately track engagement and listener habits.

The Podcast Industry Expands Beyond Audio

Beyond the world of podcasting, another trend is worth noting: the increasing convergence of traditional TV shows and podcasts. PAVE Studios is set to collaborate with A+E to transform six unscripted TV shows into podcasts, including history shows History's Greatest Mysteries and Modern Marvels, as well as crime show The First 48. These new podcasts are expected to debut later this year, marking another step towards the blurring of lines between these two forms of media.

The Future of Podcasting: Growth and Evolution

As Goalhanger continues to soar in the rankings, it's clear that podcasting is an industry on the move. The recent partnership between PAVE Studios and A+E, combined with Goalhanger's success with The Rest Is.., suggests that the future of podcasting will be shaped by innovative storytelling, new measurement standards, and the expansion of podcasting into new formats and platforms. With the World Cup on the horizon and Netflix poised to play a bigger role in the industry, one thing is certain: the podcasting landscape will continue to shift and adapt in the coming years.

The real challenge for Goalhanger and other companies in the industry will be harnessing this growth to create meaningful experiences for listeners and pushing the boundaries of what podcasting can achieve. With their sights firmly set on the future, it's an exciting time to be a part of this rapidly evolving industry.