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Caleb Hearon & Zooey Deschanel offer blunt advice for creators eyeing the jump to film
The lights dimmed over the TIFF auditorium, and a familiar pair of faces stepped onto the stage: Caleb Hearon and Zooey Deschanel.

The lights dimmed over the TIFF auditorium, and a familiar pair of faces stepped onto the stage: Caleb Hearon and Zooey Deschanel. They were not there to perform a musical number or showcase a new film; they were there to offer a blunt, no‑frills roadmap for creators who want to trade the quick‑hit buzz of TikTok for the long‑haul of feature filmmaking. The room hummed with anticipation, a mix of students, indie filmmakers, and social‑media veterans, all hoping to catch a sliver of wisdom from two people who had already crossed that divide.
The panel, titled “For You Feed to Feature Film,” was moderated by TikTok’s Global Entertainment Partnerships Lead, Jenny Kim. As the discussion unfolded, Zooey Deschanel recalled a moment from her early music career when industry insiders told her she could not be a musician because she was already known as an actor. Instead of folding, she chose to ignore the verdict and forge her own path. “How about you just be the person that does it first,” she urged, her voice steady. “Everyone on that path already has something worth putting into the world.” Her message was simple: stop waiting for permission and start creating.
Caleb Hearon followed with a sharper edge. He spoke about the instinct to pigeonhole creators into a single identitywriter, director, actor, or influencer. “Get comfortable saying no very early,” he advised. He warned against letting companies or institutions dictate your trajectory just because they think it’s the safest route to success. Hearon’s own career illustrates this point: despite starring in four films last year, he admits most of his bills are paid by “reading ads on my gay little podcast,” not by his acting gigs. He highlighted the paradox that, while creators now wield more leverage, institutions increasingly offload financial risk onto them because of the “DIY nature” of content creation.
When the conversation turned to money, Hearon was candid. He noted that many creators are paid by ad revenue, sponsorships, or niche platforms rather than traditional studio deals. This reality forces them to make strategic choices early on. “Learn how to say no early and make your fucking thing,” he said, a phrase that resonated with the audience. It was a reminder that the creative journey is as much about business acumen as it is about artistic vision.
Both speakers converged on a single, powerful takeaway: creators should not wait for external validation. Whether it’s a TikTok trend or a film festival, the opportunity lies in the act of creation itself. Their advice is not just for those who have already made a name; it is for anyone who feels confined by industry expectations.
As the panel wrapped, the audience left with a sense of urgency and empowerment. The path from short‑form content to feature film is no longer a distant dream but a series of deliberate choices. Caleb Hearon and Zooey Deschanel have shown that the leap is possible when you stop asking for permission and start saying no to the wrong offers. The next time a creator looks at a screen, they might remember that the first step is simply to make something, no matter how small, and let it grow.


