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Strictly's Amy Dowden praised for 'iconic' sassy response to Brendan Cole's criticism
When the lights dimmed on the Strictly set, Amy Dowden’s face was framed by glitter and a silver dress, her cheek kissed the camera in a playful defiance that felt like a backstage whisper.

When the lights dimmed on the Strictly set, Amy Dowden’s face was framed by glitter and a silver dress, her cheek kissed the camera in a playful defiance that felt like a backstage whisper. The Welsh professional had just been eliminated as the first pro of the season, a moment that left fans and her partner, hairdresser Chris Appleton, breathing a collective sigh. Yet the real drama unfolded off‑stage when former pro Brendan Cole, a 50‑year‑old who danced on the show from 2004 to 2017, publicly questioned Amy’s competence. His comments, delivered through Sky Vegas, claimed that Amy “has not been up to the challenge” and that “she’s been out first for the last few years.” He even pointed to her counting for Chris during routines as evidence viewers were not enjoying her performances.
Amy’s exit came after a dance‑off that left her and Chris Appleton on the losing side. The pair had been competing since the season began, and the elimination was a blow that felt personal. The announcement was delivered in a tone that suggested disappointment rather than celebration, and it was clear that Amy was heartbroken. In the weeks that followed, her social media feed reflected a mixture of sadness and resilience, as she posted a simple selfie with a caption that read, “Why are you so obsessed with me?”a line borrowed from Mariah Carey’s 2009 hit “Obsessed.” The lyric, already popular on social media for its punchy comeback potential, became the backbone of Amy’s counter‑attack.
Brendan’s remarks were not just a critique of technique; they carried an undercurrent of bitterness. He noted that Amy’s performances had not improved over the years, and he implied that her “counting” during routines was a sign of lack of professionalism. The comments sparked a wave of backlash against him. Fans accused him of jealousy and bitterness, suggesting that his criticism stemmed from a personal dislike of the show rather than a genuine assessment of Amy’s abilities. One viewer, @alexknightz, wrote, “that so‑called ex‑pro could never, for someone who hates Strictly all he does is talk about it, he’s just jealous, keep on slaying life Amy ❤️❤️.”
In response, Amy posted an Instagram video from her dressing room, glittering in a silver dress and blowing a cheeky kiss to the camera. She mimed the opening line of “Obsessed,” turning the lyric into a sharp retort. Her caption, “If you know, you know 😜🎀💖💃 bekind inaworldyoucanbeanythingbekind,” coupled the defiant tone with a call for kindness, a reminder that the show is as much about personality as it is about dance. The post quickly went viral, with fans flooding the comments with praise. @leahgray7 wrote, “QUEEN YOU TELL HIM,” while @zoebails called the response a perfect counter. Even @patricia_faulkner1962 branded Brendan’s remarks as rude, reinforcing the narrative that Amy’s comeback was both justified and celebrated.
This episode is more than a celebrity feud; it reflects the broader dynamics of the creator economy in the UK, where public figures are expected to navigate criticism with authenticity. Amy’s use of a pop‑culture reference to rebuke a former colleague demonstrates how performers can harness familiar media to reinforce their brand. The swift fan support underscores the power of community in shaping narratives, especially when a public figure responds with humility and humor rather than aggression.
Watching Amy’s Instagram video, I was struck by how her confidence seemed to rise with every beat of the music. It wasn’t merely a retort; it was an affirmation of her identity as a dancer and as a woman who refuses to let criticism define her. In a world where social media can amplify every misstep, her response reminds us that authenticity can still shine through.
Brendan’s critique may have sparked a temporary flare, but Amy Dowden’s resilient spirit and the support from her fans suggest that her journey on Strictly will continue to evolve. Her ability to turn a moment of vulnerability into a public statement of strength positions her as a role model for aspiring dancers and creators alike. As the show progresses, viewers will likely keep a close eye on how Amy balances her artistry with the ever‑present scrutiny of the public eye.


